# Stand out from the crowd

Social Media

# EXAMPLE OF OUR ADVERT PERFORMANCE
Social Commerce

Branding / Social – Commerce

Paid social is an effective way to build brand from the ground up or bolstering above the line campaigns. With a keen eye for content and strong analytical skills, our team of experts can help create social-first content that drives meaningful engagement within your target audience with measurable results.

Social media is has evolved beyond just click and likes, with all the major platforms now offering strong e-commerce propositions. Using social media’s advanced targeting capabilities we use Demographic, Geographic, Behavioural and interest-based targeting alongside Lookalike audiences built from first-party data to reach potential customers on the platforms they the most time on.

Through using your CRM and Pixel we develop retargeting strategies to drive the strongest ROAS at the lowest CPA using Dynamic retargeting tailored to the users’ purchase behaviour.

Social Media Marketing Agency

 If there’s one channel that can really do it all, it’s Paid Social.

 Its full-funnel capabilities run from increasing awareness through to consideration, driving sales and building communities, each with specific objectives, optimisation events and measurement metrics for each. Quality creative, cutting-edge formats, intelligent targeting… there’s a lot for our team of experts to nerd out about!

Invisio Solutions will continually consult and deliver your goals. Whether that be cost-per-lead, cost-per-acquisition or cost-per-install, our bespoke strategies will make the best commercial sense for your business.

We have a wealth of data and expertise from running thousands of paid search campaigns. Our goal is to ensure a return on your marketing investment that grows your bottom line according to your changing business targets.

Platforms We Work With

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# THE RANGE OF SERVICES WE COVER

Paid Social Media Services

Channel Expertise

We understand how to target your customer base on all social media channels they engage with. We are proficient in Facebook, Instagram, TikTok, Snapchat, Pinterest and more, and will provide you with cost-efficient results that are easy to track and measure. We’re a preferred partner of Facebook for running paid ads, being one of the few digital marketing agencies to have been awarded Facebook Preferred Partner status.

Ad Creation

Our expertise covers not only building campaigns and strategies optimised for search impressions, Google trends, brand awareness and ad recall, but also understanding exactly what your audiences are looking for. From carousels ads to grab their attention, emotive writing to make them to click, to striking images and powerful videos to catch their eye.

Data Driven

Using extensive audit tools we will analyse your ad account’s hygiene, behaviour, creativity and overall state. We are aware that a customer's purchasing journey is complicated, so by utilising the analysed data we can help you make informed decisions that are easily manageable. Data sets and their analysis are essential in our paid social methods, through analysis we can take optimise our ads ROI and lover cost conversation rate.

Video Marketing

We specialise in marketing video content across multiple social media environments. Our Paid Social creative team has extensive experience creating content and project strategies , which will provide you with the conversions you want. Our social media and ad campaigns, achieve excellent results increasing recognition, installs and interaction for any of your apps and products.

Tracking

Not just conversions but also knowing which mediums generate the best results is crucial for success. conversion tracking is essential for revealing the performance of your investment and measuring the results you get. We allocate all related conversions to your paid social campaigns – direct or indirect, by examining your view-through and click-through rates using pixels on your site. Want to maximise performance?

Remarketing

Don't let social media draw your audience away from purchasing by remarketing to them while they’re going through their feeds. Import email lists and extend the longevity of your existing customers, or let us find your clientele and get through to new potential users with similar behaviour to your current customer base.

# LESSONS WE DISCOVERED FROM OUR PROJECTS

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